BUGATTI (@bugatti) Instagram profile picture

BUGATTI Instagram Stats

@bugatti

24.9M followers

Luxury Auto Brand
🇫🇷 France
Also known as Bugatti Automobiles. Bugatti is a French luxury hyper-car manufacturer headquartered in Molsheim, Alsace, founded in 1909 by Italian-born Ettore Bugatti. Now operating as Bugatti Rimac d.o.o. (a joint venture with Croatia's Rimac Group, majority-controlled since 2021), the brand produces multi-million-dollar hyper-cars including the Chiron, Mistral, and Tourbillon. This Instagram (25.2M followers) is the global brand channel — concept reveals, owner stories, factory craftsmanship cuts, and motorsport heritage content.

bugatti's Follower Count & Growth

Followers, posts, and how @bugatti compares to peers in their tier

24.9M
Followers
0.36%
Engagement Rate
2.6K
Posts
289
Following
Engagement Rate
0.36%
35% vs 20M+ accounts
C
Low 0.33%Avg 0.55%High 0.72%
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Avg. Per Post
Likes
35% vs similar
88.2K
Comments
28% vs similar
432
Reel Views
2.0M
Last 30 Days
Daily engagement & follower growth
Engagement
3.4M
6.8%
Net Followers
17.6K
~585/day
88.7K
97.5K
106.3K
115.1K
123.9K
May 11May 17May 24May 31Jun 9

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bugatti's Engagement Rate Benchmarks

How @bugatti compares across follower tiers

TierLowAverageHigh
1K–5K 2.40%4.00%5.20%
5K–20K 1.80%3.00%3.90%
20K–50K 1.40%2.40%3.10%
50K–100K 1.20%2.00%2.60%
100K–500K 1.00%1.60%2.10%
500K–1M 0.85%1.40%1.80%
1M–5M 0.65%1.10%1.45%
5M–20M 0.48%0.80%1.05%
20M+ 0.33%0.55%0.72%

How is engagement rate calculated? →

BUGATTI — Frequently Asked Questions

Quick answers about @bugatti's Instagram, personality and profile

How many Instagram followers does BUGATTI have?

BUGATTI has approximately 24.9M followers on Instagram as of May 2026, based on the latest tracked snapshot. Follower count and engagement rate update regularly on this page.

What is Bugatti?

Bugatti is a French luxury hyper-car manufacturer headquartered in Molsheim, Alsace. Founded in 1909 by Italian-born Ettore Bugatti, it is renowned for exclusive, multi-million-dollar performance cars and today operates as Bugatti Rimac.

Who founded Bugatti?

Bugatti was founded in 1909 by Ettore Bugatti, an Italian-born automobile designer, in Molsheim — then part of the German Empire and now in Alsace, France. The marque became famous for engineering excellence and motorsport success.

Where is Bugatti from?

Bugatti is from France. Its headquarters and factory are in Molsheim, Alsace, where the brand hand-builds its hyper-cars. It operates today as Bugatti Rimac, a joint venture majority-controlled by Croatia's Rimac Group.

What cars does Bugatti make?

Bugatti makes exclusive luxury hyper-cars, including recent models such as the Chiron, Mistral and Tourbillon. The brand is known for extreme performance, very limited production and multi-million-dollar price tags.

What is the Bugatti Instagram account?

The @bugatti Instagram is the official global brand channel of Bugatti. It posts concept reveals, owner stories, factory craftsmanship cuts and motorsport-heritage content showcasing the marque's hyper-cars.

AI-generated analysis based on public Instagram activity. See Disclaimer.