Big Brother Brasil Instagram Stats
@bbb
21.8M followers
bbb's Follower Count & Growth
Followers, posts, and how @bbb compares to peers in their tier
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bbb's Engagement Rate Benchmarks
How @bbb compares across follower tiers
| Tier | Low | Average | High |
|---|---|---|---|
| 1K–5K | 2.40% | 4.00% | 5.20% |
| 5K–20K | 1.80% | 3.00% | 3.90% |
| 20K–50K | 1.40% | 2.40% | 3.10% |
| 50K–100K | 1.20% | 2.00% | 2.60% |
| 100K–500K | 1.00% | 1.60% | 2.10% |
| 500K–1M | 0.85% | 1.40% | 1.80% |
| 1M–5M | 0.65% | 1.10% | 1.45% |
| 5M–20M | 0.48% | 0.80% | 1.05% |
| 20M+ ← | 0.33% | 0.55% | 0.72% |
Big Brother Brasil — Frequently Asked Questions
Quick answers about @bbb's Instagram, personality and profile
How many Instagram followers does Big Brother Brasil have?
Big Brother Brasil has approximately 21.8M followers on Instagram as of May 2026, based on the latest tracked snapshot. Follower count and engagement rate update regularly on this page.
What is Big Brother Brasil (BBB)?
Big Brother Brasil, known as BBB, is the Brazilian version of the global Big Brother reality TV format. Broadcast by TV Globo since 2002, it follows contestants living together in a monitored house, competing through challenges and public votes for a cash prize.
Who broadcasts Big Brother Brasil?
Big Brother Brasil is broadcast by TV Globo, Brazil's largest television network, which has aired the reality competition since its 2002 debut. Each season runs for roughly 100 days, typically during the first months of the year.
When did Big Brother Brasil start?
Big Brother Brasil premiered in 2002 on TV Globo, adapting the international Big Brother format created by Endemol. It has since become one of Brazil's most-watched television events, returning for a new season nearly every year.
Where is Big Brother Brasil from?
Big Brother Brasil is from Brazil. Produced by TV Globo, the show is filmed in a purpose-built house at the Estúdios Globo complex in Rio de Janeiro and is one of the country's flagship reality programmes.
What is the Big Brother Brasil Instagram account?
The @bbb Instagram is the official account of Big Brother Brasil, run by TV Globo. It posts contestant introductions, eviction recaps, viral house moments and finale highlights, with activity peaking during each season's live broadcast.
AI-generated analysis based on public Instagram activity. See Disclaimer.
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