@adidasfootball
34.8M followers
Followers, posts, and how @adidasfootball compares to peers in their tier
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How @adidasfootball compares across follower tiers
| Tier | Low | Average | High |
|---|---|---|---|
| 1K–5K | 2.40% | 4.00% | 5.20% |
| 5K–20K | 1.80% | 3.00% | 3.90% |
| 20K–50K | 1.40% | 2.40% | 3.10% |
| 50K–100K | 1.20% | 2.00% | 2.60% |
| 100K–500K | 1.00% | 1.60% | 2.10% |
| 500K–1M | 0.85% | 1.40% | 1.80% |
| 1M–5M | 0.65% | 1.10% | 1.45% |
| 5M–20M | 0.48% | 0.80% | 1.05% |
| 20M+ ← | 0.33% | 0.55% | 0.72% |
Quick answers about @adidasfootball's Instagram, personality and profile
adidas Football has approximately 34.8M followers on Instagram as of May 2026, based on the latest tracked snapshot. Follower count and engagement rate update regularly on this page.
adidas Football is the global football (soccer) vertical of the German sportswear company adidas. On Instagram it is one of the largest football brand accounts, posting boots launches, kit reveals, athlete partnerships and match-day campaigns aimed at players and fans worldwide.
adidas Football is run by adidas AG, the German multinational founded in 1924 by Adolf Dassler and formally registered as adidas in 1949. It is one of the world's largest sportswear manufacturers and a major football-kit and boot supplier.
adidas is based in Herzogenaurach, Bavaria, Germany, where adidas AG is headquartered. The adidas Football account operates as the brand's global football channel from this parent company.
adidas Football's Instagram posts boot and kit launches, sponsored-athlete content, national-team and club partnerships, and football culture campaigns. The feed centres on product reveals and player storytelling rather than personal content, driving high engagement around launches.
AI-generated analysis based on public Instagram activity. See Disclaimer.